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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Discussion 11_167713...
Some things I can improve on is organzation. One of the hardest things for is transitioning to a different point. I can improve by relating each point to each other because overall, it is about the sa...

Discussion 11
Discussion 11

Some things I can improve on is organzation. One o

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The Department of Homeland Security (DHS) of the United States and its homeland security mission are born from the commitment of Americans in the wake of the 9/11 attacks. In those tough times, we saw...

Week 2 Dq
Week 2 Dq

The Department of Homeland Security (DHS) of the U

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I found this talk to be one of great value and insight. In fact the message felt aligned with what I believe to be true, my favorite book is “The Seven Habits of Highly Effective People” by Stephen Co...

Discussion 1
Discussion 1

I found this talk to be one of great value and ins

HW 3

HW 3

Q . (Chapter 5, Question1) What is the difference between a multilocal and a global approach to locating value-adding activities? 2. (Chapter 5, Question 2) What is the difference between strategic and comparative bases of advantage? 3. (Chapter 6, Question 4) What elements of the marketing mix are the easiest to make global, and which are the hardest? 4. (Chapter 6, Question 5) When should a company use a global brand name and when should it use different local names?

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The Multi local approach is an international market approach that has an approach of focusing on the advertisement and commercial efforts because of the need of local market and not taking a global approach. This means that the company will try to employ the marketing strategy and have a focus to understand the culture of various markets that are locally available